In the afternoon of July 1, the company organized managers above workshop director and some senior class leaders and technicians to watch the video of haier Smashing refrigerators in the conference room on the first floor, emphasizing the importance of quality and customer service for enterprise survival.

      The short video of half an hour mainly introduces two aspects, one is the importance of product quality, the other is that customers are the parents of the enterprise, which is an inexhaustible resource. It is precisely because haier group always adheres to quality as its life and customer satisfaction as its ultimate goal that it has achieved such great achievements today. There are two scenes in the video that are very enlightening to us; In 1985, a customer complained to Haier about the quality of refrigerators produced by the factory. Therefore, the factory organized inspection and found that there were 76 unqualified refrigerators in the warehouse. When studying the treatment method, someone proposed to treat the employees of the factory as welfare. When many employees were very hesitant, the factory director made a contrary to "common sense" decision, called the site meeting of all the employees, and all 76 refrigerators were smashed in public, and the responsible employees who caused these unqualified refrigerators personally to smash! Hearing this, many workers wept on the spot... You know, at that time don't say "destroy" things, the enterprise even open wages are very difficult! Moreover, in the era of shortage of materials, not to mention the genuine, even substandard products should be bought with tickets! Such "bad", everyone "distressed" ah! At the time, even haier's superior authorities could not accept it. But the director knows: if you release these products, there is no sense of quality! There is no appeasement to tell people that you can produce a refrigerator with defects, or the refrigerator will be smashed one day and the factory will be smashed the next.

      Another scene is that when the quality inspection department implements the routine inspection of "Daily events and daily cleaning", it finds that a screw is missing in one refrigerator, then it calls on the employees who have got off work to unpack all the 800 refrigerators. Finally, it is found that there is no problem with all the packed refrigerators, but there is an extra screw in the warehouse.

      After watching the whole video, all the people present said that they were deeply touched by haier's development from a small collective factory insolvent and on the verge of bankruptcy to one of the world's largest household appliance manufacturers. There is no shortcut to take, but only the quality and service win customers' reputation and trust.

      Finally, mr.wong according to our company practice, emphasis on management and technical personnel of the presence of no quality, no customers, there is no tomorrow, quality and service is the enterprise in the future battle field and eternal theme, all personnel are to improve ideology, especially the management staff and technical staff, product quality, take customer satisfaction as the purpose. At the same time, we also encourage everyone to be full of confidence, as long as conscious, with a clear direction, timely take corresponding improvement measures, I believe that we will achieve ideal results.

Dongsheng Printing and dyeing Fangguang Forest